Privacy Policy

Privacy Policy

Last updated: April 11, 2024

1. Introduction

Less Tech ApS commits to protecting personal information and privacy rights. This policy applies to visitors of our website at https://www.less.tech.

Key definitions include:

  • Platform — the Less platform and related services.
  • Services — the website and related offerings, including sales, marketing, and events.
  • GDPR — EU Regulation 2016/679 on the protection of personal data.
  • Personal Data — information identifying a natural person, per GDPR standards.
  • Processing — operations performed on personal data, including collection and storage.
  • Data Controller — the entity determining the purposes and means of data processing.
  • Data Processor — the entity processing data on behalf of the Controller.

Please read this privacy notice carefully, as it will help you understand what we do with the information that we collect.

2. What information do we collect?

Personal information you disclose

Information you voluntarily provide includes names, email addresses, phone numbers, job titles, contact preferences, billing addresses, debit/credit card numbers, and similar data. Social media login data may be collected if you register through Facebook, Twitter, Google, or other platforms. All provided information must be accurate and complete.

Information automatically collected

Automatic collection includes IP addresses and browser/device characteristics through cookies and similar technologies. Collected data encompasses:

  • Log and usage data — service diagnostics, performance information, IP addresses, device information, browser settings, activity timestamps, pages viewed, and feature usage.
  • Device data — computer, phone, or tablet information including IP address, device identifiers, location, browser type, hardware model, ISP/carrier, operating system, and system configuration.
  • Location data — device location (precise or imprecise) based on GPS and IP address technologies. You may opt out, but may lose certain service features.

3. How do we use your information?

We process your information for purposes based on legitimate business interests, the fulfilment of our contract with you, compliance with our legal obligations, and/or your consent. Purposes include:

  • Facilitating account creation and login.
  • Posting testimonials (with prior consent).
  • Requesting feedback.
  • Enabling user-to-user communications.
  • Managing user accounts.
  • Sending administrative information.
  • Protecting our Services from fraud.
  • Enforcing our terms and policies.
  • Responding to legal requests.
  • Fulfilling and managing orders.
  • Delivering services.
  • Responding to inquiries and support requests.
  • Marketing and promotional communications (optional).
  • Delivering targeted advertising.

4. Will your information be shared with anyone?

Data sharing occurs based on:

  • Consent — specific authorization for particular purposes.
  • Legitimate interests — necessary for business objectives.
  • Performance of contract — fulfilling contractual obligations.
  • Legal obligations — compliance with law and legal processes.
  • Vital interests — investigating violations, fraud, safety threats, and illegal activities.

Specific sharing situations include:

  • Business transfers — sharing during mergers, asset sales, financing, or acquisitions.
  • Business partners — sharing to offer products, services, or promotions.

5. Do we use cookies and other tracking technologies?

We may use cookies and other tracking technologies to collect and store your information. Specific information about cookie usage and refusal options appears in our Cookie Notice.

6. How long do we keep your information?

Personal information is retained only as long as necessary for the stated purposes, unless legally required otherwise. When no legitimate business need exists, information is deleted, anonymized, or securely isolated in backup archives until deletion becomes possible.

7. How do we keep your information safe?

We aim to protect your personal information through a system of organisational and technical security measures. However, no system can guarantee 100% security against unauthorized access or theft.

8. Transfer to third countries

Personal data may be transferred to computers outside your jurisdiction where data protection laws differ. Data transfers to third organizations or across borders occur only with adequate security controls in place.

9. What are your privacy rights?

Residents of the European Economic Area (EEA) possess specific data protection rights under GDPR:

  • Access, update, or delete information (within 7 working days).
  • Rectify inaccurate or incomplete information (within 7 working days).
  • Object to data processing.
  • Request restrictions on processing.
  • Receive information in a structured, machine-readable format.
  • Withdraw consent previously given.

Requests should be sent to hello@less.tech. Residents may also complain to their local Data Protection Authority.

Account information

Email hello@less.tech to review, change, or delete account information. Upon a termination request, accounts are deactivated; some information may be retained for fraud prevention, investigations, and legal compliance.

Cookies and similar technologies

Browser cookie settings can be modified to remove or reject cookies, though this may affect website features. Visit http://www.aboutads.info/choices/ to opt out of interest-based advertising.

Opting out of email marketing

Click the unsubscribe link in marketing emails or contact us. Service-related communications may continue for account administration and other non-marketing purposes.

10. Do we make updates to this notice?

This policy updates as necessary for legal compliance. The “Revised” date indicates updates; material changes trigger prominent notification. We encourage you to review this notice frequently.

11. How can you contact us about this notice?

For questions or comments about this notice, you may contact our Data Protection Officer:

Daniel Brun-Elgaard

Email: daniel@less.tech

Phone: +45 21 25 61 20

Less Tech ApS, Østerfælled Torv 3, 2100 Copenhagen, Denmark